Bollywood actress Taapsee Pannu has ventured into the world of non-fungible tokens (NFTs) with the launch of her platform, taapseeclub.com. The platform aims to create a positive space for her fans, distinguishing genuine supporters from trolls. Taapsee Club offers exclusive NFT competitions and giveaways, where members can win merchandise from her movies and support the causes she champions.
Exclusive Benefits for Taapsee Pannu’s Fans
Through the NFT platform, fans who purchase NFTs become members of Taapsee Club, entitling them to various benefits, including access to exclusive content, merchandise, and unique experiences. The first NFT drop is priced at approximately INR 3,000 and offers membership with a chance to win handpicked gifts by Taapsee Pannu. Membership includes four video greetings from the actress.
Exciting Prizes and Opportunities
Taapsee Club’s first NFT drop provides fans with one ticket for a lucky draw, where they have a chance to win 100 autographed goodies from the actress’ favorite selections, 100 autographed cards, five video calls with Taapsee (one-on-one or group calls), and one outfit or memorabilia from her filmography. The platform is offering a limited number of around 500 tickets for the first NFT drop.
NFTs in the Entertainment Industry
Taapsee Pannu’s entry into the NFT space comes during a time when the hype around blockchain-based technology has decreased. This is particularly true for applications beyond financial services.
NFTs, which are unique pieces of art, garnered immense attention in 2021. Notably, digital artists like Pak and Mike ‘Beeple’ Winkelmann earned millions of dollars by selling their art as NFTs.
The record-breaking NFT sale was Pak’s “Merge,” which sold for approximately $91.8 million (around INR 692.16 crore).
Celebrities and NFTs in India
During the NFT craze, several Bollywood and sports celebrities in India also joined the bandwagon.
Notable names like Amitabh Bachchan, Salman Khan, Suniel Shetty, Sachin Tendulkar, MS Dhoni, and Yuvraj Singh launched their NFT tokens. Their goal is to build a community and foster deeper connections with their fans.
Taapsee Pannu’s entry into the NFT market exemplifies how celebrities explore innovative ways to engage with their supporters. They aim to promote meaningful interactions in the digital age.
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