The direct-to-consumer (D2C) model has revolutionised the Indian retail landscape, empowering brands to connect directly with consumers and bypass traditional distribution channels. While D2C brands initially gained traction in urban centers, they are now rapidly expanding into various cities and markets across India. As per Statista, currently, India is home to 600 or more D2C […]
How D2C Brands Are Building A Strong Ecosystem In Tier II & III Markets Of India
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